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LARGEMOUTH LATEST: FALL 2023 EDITION
Periodically, we like to take a step back and recap some of our client communications results in action, proud moments and helpful resources for PR and marketing pros. Want to keep up with what's happening at Largemouth? Subscribe to our agency newsletter.
CULTIVATING EVENT CONNECTIONS
Speaking of tradeshows, our client Volvo Penta recently made a splash at the Diesel Progress Summit and Utility Expo 2023 in Louisville with its advancing sustainable power solutions taking the stage. Our team led media outreach efforts to help maximize engagement for the events, generating pre-show coverage and securing onsite briefings with more than 10 outlets. In addition to strengthening relationships with key trade media, the exercise spurred several upcoming editorial and podcast opportunities for Volvo Penta’s experts to highlight the company’s off-road energy journey.
"FLASHBACK FLICKS" DELIVERS VINTAGE VIBES
Two hotels on Duke University’s campus, the JB Duke Hotel and Washington Duke Inn & Golf Club, hosted the fun "Flashback Flicks" series this summer featuring celebrated films from previous decades. To help promote the unique outdoor movie series, Largemouth reached out to Triangle area reporters and secured coverage with a variety of regional media targets. In addition to highlighting each property's beautiful outdoor gathering spaces, the series helped draw attention to the hotels’ extensive food and beverage programs – and a collaboration with local gourmet popcorn provider The Mad Popper also added to the fun!
MEDICAL SERVICES GO MOBILE
Our client, Vera Medical Vehicles, is addressing healthcare accessibility challenges in Florida with the deployment of its innovative mobile clinics for seniors in remote locations across the state. Our team was excited to help raise awareness for the program’s launch, activating a multi-layered media relations strategy targeting trade and local community news outlets. The efforts have been a success so far, having secured earned media coverage with key senior and healthcare focused publications in addition to a local feature with Citrus County Chronicle on one of the first clinics.
POWERING DIGITAL INNOVATION FOR DATA CENTERS
Largemouth recently worked with intelligent power management company Eaton to drum up some buzz for the global launch of its one-of-a-kind Brightlayer Data Centers suite. Representing a first for the industry, the new solution merges several distinct software products and capabilities into a single platform to help data center operators better manage and monitor their infrastructure. Our team secured multiple interviews and story placements with high-profile data center and IT publications surrounding the rollout, including a guest spot on the Data Center Frontier Show podcast.
