Navigate PR Challenges of the AI Era
Artificial intelligence (AI) is reshaping industries with unprecedented speed, driving innovation that is transforming business operations on a variety of […]
PR strategy and messaging
5 pitfalls to avoid when using AI as a PR tool
To understand the impact of AI (artificial intelligence) as a PR tool, one could draw parallels with its influence in
Modern uses of the press release
Many public relations professionals would agree that the press release is one of PR’s oldest tools. But don’t mistake old…
