Largemouth Communications Wins Awards for Excellence in Communication from RPRS
Largemouth Communications, a full-service public relations firm based in Raleigh-Durham, won five silver 2019 Sir Walter Raleigh Awards for Excellence in Communication from the Raleigh Public Relations Society (RPRS). Each year, the RPRS recognizes and honors all practitioners who have achieved excellence in the communications field.
“From integrated communications and media events to multimedia streaming, the variety of projects that Largemouth received recognition for from respected industry peers really underscores our team’s creativity and passion,” said Brandon Bryce, president and CEO, Largemouth Communications. “Clients continue to partner with us to elevate their businesses with unique ideas and programs, and we are grateful for their trust and collaboration.”
The winning campaigns include:
“Ascom Breaks Through the Noise at HiMSS”
Received a Silver Award in the Integrated Communications category
With rapid attendee and vendor growth year-over-year, the HiMSS Annual Conference brings together 45,000 professionals from around the world for five days of education, innovation and collaboration to help uncover the promise of health information and technology. To raise Ascom’s profile at the conference and drive foot traffic to the Ascom booth, Largemouth executed a comprehensive PR and social media campaign that leveraged product launches, expert videos and a unique FitBit challenge to generate excitement and drive meaningful conversations.
“Stewart Takes The Dillon”
Received a Silver Award in the Media Event category
Stewart, an interdisciplinary design, engineering and planning firm, relocated its headquarters to The Dillon, a trendy 18-story high-rise in the rapidly expanding and vibrant Warehouse District in downtown Raleigh. The new headquarters was not only a statement about the firm’s pioneering culture and commitment to the revitalization of Raleigh and beyond, but also featured their interdisciplinary work in the planning and design of the landmark building. Tasked with developing a grand opening strategy that would showcase Stewart in both the local community and the local trade industry, Largemouth knew the best way to achieve that goal would be to let the building and the company’s leadership do the talking.
“Eaton Battle of the Holmes Livestream”
Received a Silver Award in the Multimedia - Streaming Tactic category
How can you top a successful 2018 social media campaign that included a celebrity contractor at the largest annual construction show in the world? Make it even bigger, better and more engaging in 2019! When HGTV stars and professional contractors Mike Holmes, Mike Holmes Jr. and Sherry Holmes visited Eaton’s booth at the 2019 International Builders’ Show, Largemouth knew this was an opportunity to engage with their vast social media following, drive foot traffic to the booth and break through the conference noise. Largemouth executed a social media livestream and survey that hooked followers and encouraged them to tune in live.
“Forbes Series: CloudFactory on ‘AI, Data and the Future of Work’”
Received a Silver Award in the Writing, Blog or Feature Tactic category
Largemouth collaborates with the CloudFactory marketing team to identify priority messages that support their sales and marketing initiatives. By maintaining strong media relationships and keeping a pulse on industry trends, Largemouth secured the opportunity for CloudFactory’s CEO to serve as a regular contributor for Forbes.com. Capitalizing on the opportunity to reach a large audience of business leaders and decision-makers, Largemouth kicked off a quarterly article series that would raise the company’s profile on a global level, strengthen brand awareness and build credibility among potential new customers.
“Fork & Salad Brings ‘Aloha Spirit’ to the Mainland”
Received a Silver Award in the Media Relations Tactic category
When Maui-based health food concept Fork & Salad decided to open its first location on the ‘mainland,’ they enlisted Fransmart, the industry-leading franchise development company behind the explosive growth of brands like Five Guys Burgers & Fries and QDOBA Mexican Grill. Through a targeted media relations campaign, Largemouth leveraged the excitement of a grand opening in Orange, California, to drive brand awareness and generate interest among potential Fork & Salad franchisees, with the ultimate goal to help the emerging concept expand nationwide.
Largemouth and fellow recipient organizations were recognized at RPRS’s 2019 Awards Banquet on Tuesday, October 29 at Transfer Co. Food Hall. To view the full list of recipients, visit rprs.org.